Liam Nolan joined SFJ Awards in December 2023 as our Marketing Manager. Whilst new to the role he isn’t new to the company, having worked for The Workforce Development Trust and our associated organisation Skills for Health as a Digital Marketing Manager since October 2022. With over 13 years’ experience in marketing, Liam brings experience from across a variety of sectors and will be leading efforts to support and engage potential and existing customers in close collaboration with our business development teams.
“I’ve worked closely with some of the SFJ Awards team over the last year and was thrilled when the opportunity came up to support the organisation with their marketing. Having seen the impact that we’re having in serving our public sector workforces, it’s a great place to find myself heading into the new year in 2024.”
We asked Liam to describe his typical day at SFJ Awards. Liam said:
“There’s never a typical day in marketing! With so much going on around the organisation, and so many individual and client achievements, my focus is on how we can tell the story of the work we do and the people that we are.
“One of the key elements of doing that, and so most likely something I am doing every day, is making sure that everybody’s voices are involved. From the clients’ and their stakeholders to our business teams carrying the work out, my job is to give them a platform to communicate. Then, of course, I work with our fantastic team to put that out into the world in the best shape possible.”
We asked Liam what he loves most about his role here at SFJ Awards:
“The SFJ Awards team take a personal approach and couldn’t be more enthusiastic about building relationships and supporting clients. It’s inspiring to see what a difference that makes to the end outcome.”
In the coming months, Liam is looking forward to:
“SFJ Awards do incredible work supporting entrants to the workforce through End Point Assessments, and in continuing to upskill individuals through every stage of their working life through our qualifications. I’m looking forward to showcasing the amazing people working in really challenging workplaces – policing, fire and rescue, security and others – and how much this learning approach has helped them contribute to their sectors.
“By working with those individuals and organisations, I hope that we can encourage and inspire the sector to make training and development even more a part of everyday life!”
Want to find out more about how we can support your learning and development needs? Get in touch with Liam or another member of the SFJ Awards team.